EXPERTS Big data reshaping the gaming industry 3 years ago Iwo Bulski Post Views: 652 Big data is reshaping the overall business model as we know it. Data science lays foundation for decision-making process in most of the modern organization, which is exactly why it revenue has surpassed $40 billion since 2018 according to Statista. However, the gaming industry has used it to great effects in their day to day activities how? Industry stakeholders are using big data to create new growth opportunities that can combine and analyze the industry data. The gambling operators gather ample of information about products and services, player’s preference that can be captured and analyzed with the help of tools and skilled personnel in making decision and in other to create great customer experience. However, the Big Data concept is not exactly a new one, even back in the 1960s organizations were collecting numbers and manually adding them to spreadsheets in order to predict and uncover popular trends and insights. For example, bookmakers use “Big data” tools in knowing bettors preferred betting markets, which betting market is quite popular among players and to predict the next cause of actions of player. Similarly, today, gambling operators capture all types of big data that is relevant to their business and then apply analytics to generate important results that will be used to improve different aspects of their overall operations today. Article by Adeleye Awakan to know more about the African gaming industry please feel free to contact me on any of this channels: E-mail: [email protected] on Linkedin: Adeleye Awakan, Twitter: @AdeleyeAwakan , Instgram: adeleyeawakan. About Post Author Iwo Bulski Issues related to the gambling business is engaged in more than 30 years. My empirical experience gives me the opportunity to present events and companies from this business with full knowledge and industry knowledge. See author's posts Iwo BulskiIssues related to the gambling business is engaged in more than 30 years. My empirical experience gives me the opportunity to present events and companies from this business with full knowledge and industry knowledge. Facebook Twitter LinkedIn Email Print Tags: Big Data, gambling industry Continue Reading Previous Mobile phone penetration made gambling viable in AfricaNext How Technology Has Affected Gambling Laws More Stories EXPERTS SOUTH AFRICA South Africa starts regulating cryptocurrency exchanges 1 hour ago Samuel EXPERTS GHANA TransferGo expands money transfer service to Africa 2 hours ago Samuel EXPERTS KENYA 5G Technology Gives Rise To Sports Betting In Africa 1 day ago Szarlot EXPERTS TUNISIA The prospects of gambling legalisation in Arab countries 2 days ago Szarlot EXPERTS ZIMBABWE African telcos target minors with new mobile money solutions 3 days ago Szarlot EXPERTS WORLD NEWS BMM Testlabs opens new gaming laboratory in India 4 days ago Szarlot EXPERTS SOUTH AFRICA Suspect arrested for robbery and impersonating Gambling Board official 4 days ago Samuel EXPERTS TANZANIA Which way betting? The big debate 7 days ago Samuel EXPERTS NIGERIA MoMo taps bill payment to broaden offerings, promote financial inclusion 1 week ago Samuel EXPERTS WORLD NEWS Slotegrator presented digital solutions of the future at SiGMA 1 week ago Szarlot EXPERTS NIGERIA Eventus International to Cover South, East & West Africa in 2023 1 week ago Samuel EXPERTS UGANDA How hackers stole billions from Airtel Money in Uganda 1 week ago Szarlot Leave a Reply Cancel replyYour email address will not be published. Required fields are marked *Comment * Name * Email * Website Save my name, email, and website in this browser for the next time I comment. Δ This site uses Akismet to reduce spam. Learn how your comment data is processed.