BETTING KENYA Govt’ Introduces New Rules on Betting 3 years ago Samuel Post Views: 555 The betting sector in the country is set for an overhaul in light of the government’s newest guidelines set to rein in on the industry. A report published by Business Daily on Tuesday, January 8, indicated that the government had pushed for fresh rules to restrict advertisement hours by the betting industry stakeholders. One of the rules fronted by the government calls for the pushing of all betting adverts to the hours between 8 p.m. and 6 a.m. on school days. “There would be absolutely no advertising between 4 p.m. and 8 p.m. during school days,” – the publication quoted. Betting firms will, however, be allowed to air the community uplifting projects between 6 a.m. and 9 a.m. and lessons on responsible betting between 9 a.m. and 4 p.m. During school holidays and Saturdays, the adverts have been relegated to between 9 p.m. and 6 a.m. while on Sundays, betting firms would only be allowed to advertise between 8 p.m. and 6 a.m. The government explained that the new measures were aimed at protecting Kenyan children from the adverse effects of betting addiction. A Geopoll study in 2017 on the rise of sports betting in Africa showed Kenya had the highest number of gambling youth aged between 17-35 years in Sub-Saharan Africa, and that sports betting had become the most popular form of gambling. Such reports led Interior CS Fred Matiang’i to crack the whip on the industry with a view to creating lasting reforms, a matter that led to the exit of major players in the betting industry. CS Fred Matiang’i has been instrumental in rewriting the gambling industry in 2018, and 2019. The advertising industry has been central in the survival of the betting sector with billions being splashed every month to ensure that the adverts reach the Kenyan audience. “Between April and June 2018, the big 4 betting companies spent Ksh5billion on advertising.” A report published by The Standard on March 19, 2019, showed that between April and June 2018, four of Kenya’s largest betting companies cumulatively spent slightly above Ksh5 billion on advertising. Source: kenyans.co.ke About Post Author Samuel I am a journalist specializing in gambling in Africa and around the world. I am particularly interested in stories about games and casinos. See author's posts SamuelI am a journalist specializing in gambling in Africa and around the world. I am particularly interested in stories about games and casinos. Facebook Twitter LinkedIn Email Print Continue Reading Previous Nigerian Betting Company Denies BreachNext What is The Future of Online Sports Betting in Kenya? More Stories BETTING HOT NEWS SOUTH AFRICA Sports betting, turnover is growing but so are suspicious matches 2 days ago Iwo Bulski BETTING EXPERTS Is Long-Term Betting a Smart Investment Strategy? 3 days ago Szarlot BETTING KENYA MossBets Steps Up Virtual Gaming In Kenya 3 days ago Samuel BETTING NIGERIA Can Nigeria Return to the World Cup Finals in 2026? 3 days ago Samuel EXPERTS KENYA The Future of Online Lotto Payments: Cryptocurrencies and Digital Wallets 5 days ago Szarlot KENYA ONLINE The rise of eSports in the Middle East and North Africa 5 days ago Szarlot BETTING NIGERIA Nigerian players running rings in foreign leagues 5 days ago Samuel BETTING SOUTH AFRICA Analyzing the top 5 online sports betting platforms in South Africa 5 days ago Szarlot BETTING UGANDA Gambler accuses betting firm betPawa of refusing to pay his sh10m 5 days ago Szarlot BETTING NIGERIA PARIPESA Pays Out 500 Million Naira One-Night Win 6 days ago Samuel BETTING UGANDA Pastor closes church after winning over 100m from sports betting 6 days ago Szarlot EXPERTS KENYA The Normalisation of Mobile Money in Sub-Saharan Africa 6 days ago Szarlot Leave a Reply Cancel replyYour email address will not be published. Required fields are marked *Comment * Name * Email * Website Save my name, email, and website in this browser for the next time I comment. Δ This site uses Akismet to reduce spam. Learn how your comment data is processed.