CASINO WORLD NEWS NOVOMATIC again in second place among Austria’s most valuable brands 3 years ago Iwo Bulski Post Views: 561 On 30 June 2021, the Austrian Brand Value Awards for the most valuable Austrian brand companies took place for the 18th time. NOVOMATIC was once again able to take an excellent 2nd place in this ranking of the European Brand Institute (EBI) and now ranks behind the undisputed winner Red Bull and ahead of the renowned B2C brand Swarovski. In spite of reduced revenues in its 40th anniversary year 2020 due to Corona, the global gaming technology big player NOVOMATIC was able to secure its excellent second place with a brand value of EUR 2.968 billion (-16.3%) thanks to its innovative strength and sustainable efficiency improvement measures across the entire group. With the granting of a sports betting licence for ADMIRAL in Germany, growth in the online segment as well as renowned international awards – such as “Casino Supplier of the Year” for the third time in a row and top rankings in international ESG ratings – the world’s leading full service provider for the gaming industry is well prepared for the future. “It fills us with great pride that despite the Corona pandemic we were able to maintain 2nd place in this renowned ranking. After all, with activities in about 90 countries and around 21,000 employees worldwide, a strong and uniform brand presence is essential for our international corporate success,” – emphasises NOVOMATIC Executive Board member Johannes Gratzl. The Austrian Brand Value Study 2021 determined those domestic company brands, which are more than 45% owned by Austrians from the “trend-TOP500 companies with the highest turnover in Austria”. The brand value was determined according to the current international standards ISO 10668 and ISO 20671 and analyses captured more than 180 Austrian brand companies in 16 industry segments. From these, the top 10 were finally selected and published. About NOVOMATIC The NOVOMATIC AG Group is one of the biggest international producers and operators of gaming technologies and employs around 21,000 staff worldwide. Founded by entrepreneur Professor Johann F. Graf in 1980, the Group has locations in more than 45 countries and exports high-tech electronic gaming equipment and solutions to about 90 countries. The Group operates around 214,000 gaming terminals and video lottery terminals (VLTs) in its some 1,900 plus gaming operations as well as via rental concepts. About Post Author Iwo Bulski Issues related to the gambling business is engaged in more than 30 years. My empirical experience gives me the opportunity to present events and companies from this business with full knowledge and industry knowledge. See author's posts Iwo BulskiIssues related to the gambling business is engaged in more than 30 years. My empirical experience gives me the opportunity to present events and companies from this business with full knowledge and industry knowledge. Facebook Twitter LinkedIn Email Print Tags: Admiral, Austrian Brand Value Awards, NOVOMATIC Continue Reading Previous South Africa closes casinos due to COVID-19 until at least July 11Next TVBET launches the new live game Teen Patti More Stories CASINO UGANDA NSoft Unveils Revolutionary Crash Cash Game in Admiral Bet Uganda Retail Shops 1 day ago Samuel CASINO WORLD NEWS NOVOVISIONTM improves business at the Venice Casino 4 days ago Samuel ONLINE WORLD NEWS Kajot start cooperation with Betfounders in Africa 1 week ago Iwo Bulski CASINO WORLD NEWS UAE creates gaming authority in sign it could be on verge of allowing gambling 1 week ago Szarlot ONLINE WORLD NEWS The Legality of Crypto Gambling Around the World 1 week ago Szarlot EXPERTS WORLD NEWS The evolution of online gaming in the USA 1 week ago Szarlot ONLINE WORLD NEWS Pragmatic Play further expands LatAm footprint by going live with Betsala 2 weeks ago Iwo Bulski ONLINE WORLD NEWS Pragmatic Play Bolsters African Market Presence Through Betfounders Collaboration 2 weeks ago Iwo Bulski ONLINE WORLD NEWS Slotegrator Partners with Turbo Sportsbook 2 weeks ago Tools CASINO UGANDA Kampala`s Underworld in Casinos 2 weeks ago Szarlot EXPERTS WORLD NEWS Entain to review brands and units after reporting £879m loss 2 weeks ago Szarlot ONLINE WORLD NEWS Slot Games Dominate Online Casino Market – SoftSwiss Reports 3 weeks ago Samuel Leave a Reply Cancel replyYour email address will not be published. Required fields are marked *Comment * Name * Email * Website Save my name, email, and website in this browser for the next time I comment. Δ This site uses Akismet to reduce spam. Learn how your comment data is processed.