KENYA ONLINE Paysafe’s Income Access partners with Sahara Games 9 months ago Samuel Post Views: 202 Income Access, the marketing technology and services provider from Paysafe, today announced the launch of a new affiliate program with Sahara Games, the online sportsbook and casino brand operating across multiple markets in sub-Saharan Africa. Powered by the Republic of Seychelles-based Sahara Game Technology Corporation, Sahara Games will use the Income Access affiliate marketing platform as well as its affiliate management services to accelerate its customer acquisition efforts. Holding multiple licenses in accordance with regional requirements across Kenya, Nigeria, Uganda and Mozambique, Sahara Games provides an expansive catalogue of product offerings, including casino and live casino games, sports betting, eSports wagering, and virtual sports. Delivering a flexible platform for players on the go, all games are also available through a user-friendly mobile app. The launch of Sahara Games’ affiliate program with Income Access will provide marketing partners with access to a robust multi-channel tracking and reporting solution to help them employ sustainable, data-driven promotional strategies. Combined with expert guidance from a team of affiliate marketers, Sahara Games will be equipped with the tools necessary to achieve long-term acquisition and retention success throughout its continued expansion in regulated markets across Africa. Affiliates promoting Sahara Games will also benefit from Income Access’ dedicated team of experienced affiliate managers, who will assist with creative assets and marketing campaigns that align with the brand’s growth strategy. Acquisition efforts are further supported by a wide range of first-time and recurring player offers, a full list of which can be found on the Sahara Games promotions page. Jeff Halloran, Managing Director at Sahara Games, said: “As a leader in the African market, we knew we had to have the leader in the affiliate market, and there is only one. We see Income Access not just as an affiliate platform but as a partner in our growth strategy in order to achieve our long-term goals.” Geoff Smorong, Vice President of Operations at Paysafe’s Income Access, said: “We’re thrilled to partner with Sahara Games for the launch of their new affiliate program as we drive our mutual growth in sub-Saharan Africa’s emerging iGaming landscape. Through our team of dedicated affiliate marketing experts, coupled with the brand’s array of interactive and experience-driven products, we’re confident that this partnership will enjoy long-term success and bolster their evolving acquisition strategy.” About Post Author Samuel I am a journalist specializing in gambling in Africa and around the world. I am particularly interested in stories about games and casinos. See author's posts SamuelI am a journalist specializing in gambling in Africa and around the world. I am particularly interested in stories about games and casinos. Facebook Twitter LinkedIn Email Print Tags: Kenya, Paysafe, Sahara Games Continue Reading Previous Africa’s betting boom is bringing virtual sports along for the rideNext Zimbabwe Could Adopt Crypto As A Form Of Legal Tender More Stories ONLINE WORLD NEWS Slotegrator will take part in the Sigma Balkans & CIS Summit 1 day ago Iwo Bulski BETTING KENYA Gambling operators ignore orders to close during the election 2 days ago Iwo Bulski GHANA ONLINE Kenya and Ghana are front-lining the global mobile money market 2 days ago Samuel BETTING KENYA Kenyans spend over KSh 300b on bets, cigarettes and liquor yearly 3 days ago Szarlot ONLINE UGANDA The Contextual Analysis of Social Media in Uganda 3 days ago Szarlot EXPERTS KENYA Poor tax policy erodes Kenya’s investor attractiveness – survey 4 days ago Szarlot ONLINE WORLD NEWS AstroPay Seeks to Bolster Growth with Affiliate Program 4 days ago Samuel BETTING KENYA Kenyan government orders all operators to close for election day 4 days ago Iwo Bulski BETTING KENYA The government should work with the betting industry 2 weeks ago Iwo Bulski ONLINE WORLD NEWS 4 sales-boosting modules from Slotegrator’s new platform 2 weeks ago Iwo Bulski KENYA ONLINE The influencers paid to push hashtags 2 weeks ago Iwo Bulski BETTING KENYA Eighteen new firms enter booming betting arena 2 weeks ago Iwo Bulski Leave a Reply Cancel replyYour email address will not be published. Required fields are marked *Comment * Name * Email * Website Save my name, email, and website in this browser for the next time I comment. Δ This site uses Akismet to reduce spam. Learn how your comment data is processed.