GAMES ONLINE TANZANIA Pragmatic Play embarks on an ancient quest in SWORD OF ARES™ 1 year ago Samuel Post Views: 606 ESA Gaming, the innovative games provider, has entered Africa for the first time after taking its non-traditional content portfolio live with 888AFRICA. Founded in March 2022, 888AFRICA licenses 888 Holdings’ world-class betting and gaming brands with an ambition to expand across Africa’s regulated online markets. Its consumer brand, 888bet, offers a unique betting experience, providing locally relevant products and features for players in Kenya, Tanzania, Mozambique and Zambia. On 888bet’s platform, ESA Gaming will integrate its pioneering EasySwipe™ games portfolio, which is designed to marry up with the wants and needs of local players in Africa through a range of ultra-lightweight, mobile-first titles. Its portfolio includes highly popular titles such as Fruitz & Spinz, Basketball Mine and Goal Mine, as well as the World Cup-centred sequel, Goal Mine World Edition. A range of classic casino content is also available and the recently launched Rocket Racers, ESA Gaming’s first EasySwipe™ crash-style game. The expansion into Africa comes as ESA Gaming has strengthened its position across Europe and Latin America, signing a number of key deals in Italy in particular, as its offering grows markedly in popularity. Thomas Smallwood, Head of Marketing at ESA Gaming, said: “888AFRICA is a brand with huge ambitions on the continent. We’re delighted to begin working with the team and are looking forward to playing our role in its exciting growth journey, while showcasing the strength of our highly relevant and adaptable offer. We firmly believe that our EasySwipe™ portfolio will enhance 888bet’s existing content and surprise and delight customers that are being introduced to the brand for the first time.” Christopher Coyne, CEO of 888AFRICA, said: “We want to create a truly unique betting and gaming experience at 888AFRICA, and partnering with the very best content suppliers is critical to delivering that. We believe that the EasySwipe™ portfolio is perfectly suited to our platform and will strengthen both our sports and casino offer as we look to build market-leading positions across Africa. We look forward to working with the ESA Gaming team in the months ahead.” About Post Author Samuel I am a journalist specializing in gambling in Africa and around the world. I am particularly interested in stories about games and casinos. See author's posts SamuelI am a journalist specializing in gambling in Africa and around the world. I am particularly interested in stories about games and casinos. Facebook Twitter LinkedIn Email Print Tags: 888AFRICA, Pragmatic Play, Tanzania Continue Reading Previous Alternatives for Nigerian players when GamStop unavailableNext Marketing Techniques Used by Online Casinos More Stories ONLINE UGANDA Elevate Your Gaming Experience with the Buffalo Slots Mobile App 1 hour ago Tools ONLINE SOUTH AFRICA SOFTSWISS unveils South African iGaming market overview 1 day ago Samuel HOT NEWS ONLINE How has Cryptocurrency Changed the World of Casinos 1 day ago Samuel ONLINE WORLD NEWS Pragmatic Play further expands LatAm footprint by going live with Betsala 1 day ago Iwo Bulski NIGERIA ONLINE Can Lagos become Africa’s gaming hub? 1 day ago Szarlot ONLINE SOUTH AFRICA WA.Technology Unveils Next-Gen iGaming Solutions at BiG Africa Summit 2024 5 days ago Szarlot ONLINE WORLD NEWS Pragmatic Play Bolsters African Market Presence Through Betfounders Collaboration 5 days ago Iwo Bulski ONLINE WORLD NEWS Slotegrator Partners with Turbo Sportsbook 6 days ago Tools GAMES ONLINE Pragmatic Play introduces Beware the Deep Megaways 7 days ago Iwo Bulski ONLINE UGANDA Frequently Asked Questions about Buffalo Slots 1 week ago Iwo Bulski ONLINE UGANDA Xsolla Brings New Payment Methods for Gamers in Africa 1 week ago Szarlot NIGERIA ONLINE Crypto Regulation In Nigeria In 2024 1 week ago Samuel Leave a Reply Cancel replyYour email address will not be published. Required fields are marked *Comment * Name * Email * Website Save my name, email, and website in this browser for the next time I comment. Δ This site uses Akismet to reduce spam. Learn how your comment data is processed.