Pragmatic Play launches live casino content with Paddy Power and Betfair

Pragmatic Play has expanded its partnership with Flutter Entertainment to supply live casino games to its Paddy Power and Betfair brands.

The agreement sees Pragmatic’s game show titles such as Sweet Bonanza CandyLand, Snakes & Ladders Live, and Mega Wheel go live with the brands, with the supplier’s eagerly anticipated Treasure Island game set to follow towards the end of the month.

Paddy Power and Betfair players also gain access to an extensive array of classic casino games such as Roulette, Mega Roulette and Blackjack 14.

The live casino rollout builds on an existing partnership which has seen Pragmatic Play supply its slots portfolio to Flutter-owned brands since 2019.

“Paddy Power and Betfair are iconic gaming brands in the UK and have a reputation for delivering bold, standout entertainment experiences. Pragmatic Play is proud to make its Live Casino content available to their players.”

– said Pragmatic Play chief operating officer Irina Cornides.

Paddy Power Betfair head of gaming Andrew Kerr added:

“Live Casino is an increasingly popular area for players seeking immersive and engaging content. Pragmatic Play stands out as a provider of incredible game show products, and we’re delighted to add their Live Casino content to our offering.”

Source: gamingintelligence.com

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