Smart Driver of the Month: a program that changed the driving culture in Zambia in 7 months

The Smart Driver of the Month program, launched in Zambia by 1xBet in partnership with the organization Safety for the Road, is gaining momentum. For seven months now, it has been helping to improve road safety and motivate drivers to be more responsible. Additionally, every program participant can win 10,000 ZMW once a month.

The award ceremony for the August winners was a great opportunity to review the interim results of this important social project. The prize was presented to the winner live on the popular morning show on Prime Television Zambia. Monica Musunga Mwape, who became the Smart Driver of the Month, noted that the program significantly contributes to improving road safety.

“I’m pleased to know that I’ve been rewarded for something as important as road safety. I believe this program motivates drivers to be more responsible, and I’m proud to be a part of it,” – she said.

How the program is changing attitudes towards road safety

Since the launch of the Smart Driver of the Month contest, the project has gained significant popularity. Each month, participants compete for the title of best driver by answering questions about traffic rules on 1xBet social media platforms. According to Safety for the Road founder Chifwesa Kaoma, seven winners have already become road safety ambassadors and actively share useful tips.

“Our program is especially important for a country where over 2,000 lives are lost each year, half of which are pedestrians. The fight for improved road safety should not depend only on the government; everyone must be involved. To reduce the number of casualties, we need to raise awareness among all road users about safe road usage. The contest has proven its effectiveness, as social media allows us to reach a large audience,” – Kaoma stated.

Road safety is a priority for 1xBet

The company believes that true professionals know how to avoid unnecessary risks. That’s why 1xBet Zambia actively promotes not only safe driving but also motorsports.

“The King of Drag rally, which took place on September 28, allowed participants to enjoy the atmosphere of a sports celebration, showcase their driving skills, bring friends along, and win prizes! Remember, roads are made for life, while adrenaline should be experienced in designated areas with the best bookmaker, 1xBet,”

– said Kafupi Mwavana, the company’s operations manager in Zambia.

He explained why 1xBet actively supports projects aimed at improving driving culture.

“As a responsible betting company, we believe that even one lost life is too many. We call on the government and local authorities to take urgent measures to enhance road safety,” – he stated.

Such measures may include the installation of speed bumps and signs in school zones to reduce vehicle speed, the construction of dedicated pedestrian walkways and crossings, as well as increasing driver responsibility in Zambia.

Now is the perfect time to become more responsible

The Smart Driver of the Month program will continue for several more months. Anyone interested can participate by answering questions about traffic rules on the social media platforms of 1xBet and Safety for the Road. To win, participants must know the rules and be able to apply them in real life.

Join 1xBet and learn to be responsible not only on the roads but also in betting. Let’s make the world safer and better together!

About Post Author

Iwo Bulski

Issues related to the gambling business is engaged in more than 30 years. My empirical experience gives me the opportunity to present events and companies from this business with full knowledge and industry knowledge.

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Iwo Bulski

Issues related to the gambling business is engaged in more than 30 years. My empirical experience gives me the opportunity to present events and companies from this business with full knowledge and industry knowledge.